By GINNY COOPER / Staff writer

CALERA—PRADCO Outdoor Brands, a company that manufactures and markets major hunting and fishing brands, will open a new distribution center in Calera, the company announced.

The 263,000-square-foot distribution center, slated to open May 5, will be responsible for the distribution of all PRADCO Outdoor Brands’ product, including 21 brands under PRADCO Fishing, Moultrie cameras and feeders, Summit Treestands, Knight & Hale game calls, Code Blue scents and attractants and Wingscapes cameras and bird feeders, the news release stated.

PRADCO president Ron Ten Berge emphasized the benefit that the company’s move will have for customers.

“This is going to bring tremendous value and benefits to our customers,” said Berge in a news release. “The opening of this state-of-the-art distribution center means one order, one shipment, one invoice for all our branded products to retailers worldwide.”